sports expert
Sports Experts reward those who take the extra step with discounts
November 27, 2017  //  By:   //  Stuff we like  //  No Comment

To celebrate 50 years, the Sports Experts installed a thermal imaging device at a train station in Montreal, with the steepest set of stairs.

The public were encouraged to take the stairs as opposed to the escalators, and the device measured how much they much body heat they had generated afterwards, printing a discount voucher of the amount to be redeemed at a Sports Experts store.

Via: Guerilla Blog

Leave a reply