JCDecaux expands its Towers Channel with 4 new DOOH screens
The Towers Channel expansion sees 2 new additions to the London Towers with The West Cross Tower (outbound) and the Putney Tower going live. Located on key arterial routes, the Towers capture an affluent West London audience and are unmissable to those traveling in and out of the city.
JCDecaux’s unbeatable presence in major UK cities is further confirmed with the addition of The Sheffield Towers, which complete the National Towers Channel.
The latest additions add a combined 1.8 million weekly viewed impressions.
The Towers Channel now consists of 41 digital screens generating 43m weekly viewed impressions.
(Source: Route v24)