Forrest Media commences D48 roll-out
Forrest Media has begun a significant development strategy which will see the company strengthen its position at the top of the premium outdoor advertising market in Scotland.
Forrest CEO Chris Trainer commented;
“We have embarked on a £3m plus expansion programme, developing a brand new Digital 48 sheet network of sites in major towns and cities right across the Country.
Phase One will see 12 new Digital 48 developments, ready for April, across Renfrewshire, Glasgow, Lanarkshire, Edinburgh, and Aberdeen, with further phases planned.
Over the last 15 years we have carefully developed our premium giant format digital ‘CityScreen’ portfolio and we are now enhancing our offering with the introduction of these excellent D48 locations”.
The distinctive Forrest brand is recognised across Scotland’s major cities and highly visible on most arterial and main road locations.
Utilising the latest digital technology, the new screens will meet the constant demand for 48 sheet format. They will deliver above average industry Route scores and the standard of build, quality of screen, and overall site presentation will reflect the quality for which Forrest are renowned.
Via: Forrest Media