Flying Start – Federica Fattorusso talks to Campaign Magazine – Middle East.
Flying Start … The aviation industry, like almost all other industries, has not been immune to the momentum of the digital revolution, changing significantly due to the increasing prevalence of technology in all aspects of travellers’ daily lives. When considering that last year young tourists alone spent $217bn on travel, with millennials seeing travel as more important than buying a home or paying off debt, we face a huge global trend that will only continue growing. Our region has not been shying away from this trend, but is riding the wave with full force. Dubai International airport is the world’s busiest for international travellers, with a 6.3 per cent year-on-year (Aug 2016 to Aug 2017) cumulative traffic increase. And 9,353,368 passengers were recorded during the first eight months of the year. Similarly, Abu Dhabi airport, the UAE’s second-busiest commercial hub, handled 10.1 million passengers in the first five months to May 31, an increase of 1.8 percent compared with the same period last year, which is in line with the prediction it will handle approximately 25 million passengers in 2017, compared with 24.5 million last year.
Federica Fattorrusso – Business Development Director, Posterscope MENA